The stage in a product life circle where advertising is needed in most is_______________
Answer Details
The stage in a product life cycle where advertising is needed the most is the Introduction stage. This is the stage when a new product is introduced to the market, and the goal is to create awareness and generate interest among potential customers. Advertising plays a crucial role in this stage to communicate the features, benefits, and value proposition of the new product to the target audience. It helps to create a strong brand image and position the product in the market. As the product moves through the different stages of the product life cycle, the focus of advertising shifts from creating awareness to building preference and loyalty among customers.