Speed is an important consideration in choosing a means of transportation where the goods are

Assessment: WAEC SSCE - Marketing - 2017 (Objective) Subject: Marketing

Question 1 Report

Speed is an important consideration in choosing a means of transportation where the goods are

Answer Details
When choosing a means of transportation for goods, speed is an important consideration, especially when the goods are perishable. Perishable goods, such as fresh food items, flowers, and pharmaceutical products, have a limited lifespan and need to be transported quickly to maintain their quality and freshness. Other goods, such as fragile items, may also require speedy transportation to avoid damage during transit. In contrast, bulky and durable goods, such as furniture or construction materials, may be able to tolerate slower transportation methods, such as shipping by sea or rail. In general, the faster the transportation method, the higher the cost, so companies need to balance the speed of delivery with the cost of transportation to find the most efficient and effective means of transport for their goods.

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