A company's programme of "buy one product and get one Fee" is an example of_____

Assessment: WAEC SSCE - Marketing - 2018 (Objective) Subject: Marketing

Question 1 Report

A company's programme of "buy one product and get one Fee" is an example of_____

Answer Details
A company's program of "buy one product and get one free" is an example of sales promotion. Sales promotion is a short-term marketing tactic that is used to encourage the purchase of a product. It can include discounts, coupons, buy one get one free offers, and other incentives. In this case, the "buy one product and get one free" offer is a type of sales promotion that is designed to encourage consumers to purchase more products.
Read lesson note on Sales Promotion (WAEC)
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