An arrangement whereby an organization charges a fee or royalty for the use of its technology in international marketing is__________
Answer Details
The arrangement whereby an organization charges a fee or royalty for the use of its technology in international marketing is called Licensing. This means that the licensor (the owner of the technology) allows the licensee (the user) to use the technology in exchange for a fee or royalty payment. Licensing can be a beneficial arrangement for both parties, as the licensor can earn revenue from the use of its technology without having to manufacture or market the product itself, while the licensee can benefit from the use of proven technology and established brand recognition. This type of arrangement is commonly used in industries such as software, pharmaceuticals, and manufacturing.