A short term tool used in boosting turnover is________

The short term tool used in boosting turnover is "Sales promotion." Sales promotion refers to a set of marketing activities that are designed to stimulate immediate sales of a product or service. These activities are typically short-term and are intended to create a sense of urgency or excitement among consumers, encouraging them to make a purchase. Sales promotion can take many different forms, including discounts, coupons, free samples, contests, and product demonstrations. By offering these types of incentives, businesses can attract new customers, retain existing ones, and encourage increased spending. Unlike other marketing tools like mass media and e-marketing, sales promotion is designed specifically to generate quick results. While other tools may be more effective in the long-term, sales promotion is a great way to give your business a quick boost in revenue and turnover.