Question 1 Report
A food-delivery platform allows customers to choose between several restaurants. Restaurants that receive many orders may raise their price, while firms with few orders may reduce prices.
(a) Explain how a rise in price can help allocate meals between consumers. [2]
(a) A higher price reduces quantity demanded because some consumers are unwilling or unable to pay the higher price. The available meals are therefore allocated to consumers who are willing and able to pay that price. [2]
Key idea: In a market, price acts as a rationing mechanism when demand for a product is high.
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