The essential utility derived from the use of a product is known as

Assessment: JAMB UTME - Commerce - 2013 Subject: Commerce

Question 1 Report

The essential utility derived from the use of a product is known as
Answer Details
The essential utility derived from the use of a product is known as the core benefit. This refers to the primary or fundamental benefit that a product provides to its consumers. For example, the core benefit of a car is transportation, the core benefit of a phone is communication, and the core benefit of a laptop is computing power. The core benefit is the reason why consumers purchase a product in the first place, and it is the foundation upon which all other product benefits are built.

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