An individual or organization that enhances business activities but do not participate in the business is a____________

Assessment: WAEC SSCE - Marketing - 2019 (Objective) Subject: Marketing

Question 1 Report

An individual or organization that enhances business activities but do not participate in the business is a____________

Answer Details
An individual or organization that enhances business activities but does not participate in the business is a facilitator. A facilitator is someone who assists in the smooth operation of a business or process by providing support services such as logistics, financial services, legal services, marketing, and other specialized services. Facilitators help businesses by providing necessary services to enhance the efficiency and effectiveness of their operations. For instance, a logistics company can help a business transport goods from one location to another, while a legal firm can help a business handle legal matters. Distributors, sellers, and marketers, on the other hand, are more directly involved in the business activities. A distributor is responsible for delivering goods from the manufacturer to the retailer or end-user. A seller is someone who sells goods or services to customers, and a marketer is someone who promotes or advertises goods or services to potential customers.

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