One of the following of a small retailer is to_____

Assessment: WAEC SSCE - Marketing - 2019 (Objective) Subject: Marketing

Question 1 Report

One of the following of a small retailer is to_____

Answer Details
One of the main objectives of a small retailer is to sell goods to the final consumers. Retailers are businesses that purchase goods from wholesalers or manufacturers and then sell those goods to the end-users, which are the consumers. Small retailers typically operate on a smaller scale compared to larger retailers, but their main goal is still to sell goods to consumers in order to make a profit. This can be done through various sales channels, such as brick-and-mortar stores, online stores, or a combination of both. By selling goods to consumers, small retailers play an important role in connecting manufacturers and wholesalers with the end-users and helping to bring products to market.

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