(a) State five reasons companies conduct marketing research. (b) Explain the following sales promotional tools: (i) price-off; (ii) salesman competition; (i...
Question 1 Report
(a) State five reasons companies conduct marketing research.
(b) Explain the following sales promotional tools:
(i) price-off;
(ii) salesman competition;
(iii) free gifts;
(iv) premium offer
(v) samples.
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