One of the criteria for differentiating consumers markets from industrial ones is the

Assessment: JAMB UTME - Commerce - 1997 Subject: Commerce

Question 1 Report

One of the criteria for differentiating consumers markets from industrial ones is the
Answer Details
One of the criteria for differentiating consumer markets from industrial ones is the type of demand. Consumer markets refer to markets where goods and services are sold directly to individuals for their own personal consumption. In these markets, demand is driven by individual needs and preferences, and purchase decisions are often made based on factors such as price, quality, and convenience. Industrial markets, on the other hand, refer to markets where goods and services are sold to businesses for use in their operations or for resale to other businesses or consumers. In these markets, demand is driven by the needs of the businesses and their customers, and purchase decisions are often made based on factors such as reliability, efficiency, and compatibility with existing systems. While the type of demand is an important criterion for differentiating consumer markets from industrial ones, it is not the only factor. Other factors such as the nature of the services rendered and the price of the goods can also play a role in this differentiation.

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