The term 'lobbying' refers to seeking to influence government decisions. It involves efforts made by individuals or groups to communicate with government officials and attempt to shape policies or legislation in their favor. Lobbying can be done through various means, such as meeting with lawmakers, writing letters, organizing events, or providing information and research to policymakers. The goal of lobbying is to convey a specific viewpoint or agenda in order to persuade decision-makers to support a particular cause or take specific actions.