The most important function of commerce is facilitating exchange among individuals and firms. This means that commerce helps people and businesses to buy and sell goods and services to each other. It makes it possible for people to get what they need and want by trading with others, without having to produce everything they need themselves. This is important because it allows for specialization, where individuals and firms can focus on producing what they do best, and then trade with others for the rest. This leads to greater efficiency and a higher standard of living for everyone.