Which one of the following actions by a cosmetics manufacturer is most likely to reduce animal welfare concerns: testing a new face cream on rabbits, using ...

Assessment: Business 9225 | Paper 2 Mock 01 | Written Paper 2 Subject: Business - 9225

Question 1 Report

Which one of the following actions by a cosmetics manufacturer is most likely to reduce animal welfare concerns: testing a new face cream on rabbits, using ingredients tested only through non-animal methods, increasing the price of the product, or moving its office? GlowKind has received online comments from people who want cruelty-free products. It is deciding whether to change its product-development process.

(a) Which action is most likely to reduce animal welfare concerns? [1]
(b) Explain one reason why GlowKind should check that a supplier's cruelty-free claim is genuine. [2]
(c) What is one possible consequence if customers discover that the claim was false? [2]

Answer Details

(a) The action most likely to reduce animal-welfare concerns is using ingredients tested only through non-animal methods. This avoids testing the new product through methods involving animals. [1]

(b) GlowKind should check the supplier’s claim so that it has accurate information before making a cruelty-free claim itself. Otherwise it could mislead customers and damage its ethical reputation. [2]

(c) If customers discover the claim was false, they may stop buying the product, causing sales to fall. The business could also receive complaints, negative publicity, or legal action for misleading claims. [2]

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