A retail store that sells a single product from a particular manufacturer is a

Assessment: JAMB UTME - Commerce - 2022 Subject: Commerce

Question 1 Report

A retail store that sells a single product from a particular manufacturer is a
Answer Details
A retail store that sells only one product from a particular manufacturer is called a tied shop. This means that the store has an exclusive agreement with the manufacturer to sell only that specific product. Tied shops are commonly found in industries such as electronics, where manufacturers may have flagship products that they want to showcase in dedicated stores. By having a tied shop, the manufacturer can have more control over the presentation of the product and ensure that customers have a consistent experience. Customers who are interested in purchasing that particular product can visit the tied shop with the assurance that they will find the product they are looking for. Therefore, the correct option is tied shop.

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