Standardization of products or services is a feature of

Standardization of products or services refers to the process of establishing a set of uniform specifications, features, and characteristics for a product or service, such that it meets a certain level of quality and consistency. This allows for the product or service to be produced or delivered in a consistent and efficient manner, regardless of the location or personnel involved. This feature is often associated with large firms, which have the resources and expertise to develop and implement standardized processes and procedures. Small firms may also engage in standardization to improve their competitiveness and efficiency. Retailers and wholesalers are primarily concerned with the distribution of products and may not be directly involved in the standardization process.