Which of the following is an item in the marketing mix?
Answer Details
Out of the options given, "promotion" is an item in the marketing mix.
The marketing mix is a set of tools or tactics that a business uses to promote its products or services to its target market. These tools are often referred to as the 4 P's of marketing: product, price, place, and promotion.
Promotion refers to the various activities that a business uses to communicate with its customers and potential customers. This includes advertising, public relations, personal selling, and sales promotion. The goal of promotion is to create awareness of the product or service, generate interest in it, and ultimately, convince people to buy it.
So, out of the options given, "promotion" is the only item that is part of the marketing mix.