The diagram in Fig. 1 shows part of a shopping centre. A food retailer is choosing between a unit near the main entrance and a quieter unit beside the lifts...

Assessment: Commerce 4CM1 | Paper 1 Mock 01 | Written Paper 1 Subject: Commerce - 4CM1

Question 1 Report

4CM1-p1-retail-5

The diagram in Fig. 1 shows part of a shopping centre. A food retailer is choosing between a unit near the main entrance and a quieter unit beside the lifts. The centre manager has added wide aisles, seating and clear directional signs to improve the shopping experience for different customers.

(a) Identify one feature in Fig. 1 that helps customers move around the centre. [1]
(b) Give three reasons why the food retailer may prefer the unit near the main entrance. [3]
(c) Explain two ways good access within a shopping centre can improve the service offered by retailers. [4]

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