Which of the following is an advantage of personal selling?
Answer Details
An advantage of personal selling is immediate feedback. Personal selling is the process of selling goods or services through face-to-face interaction with customers. During this interaction, the salesperson can receive immediate feedback from the customer in terms of their level of interest, objections, and concerns. This allows the salesperson to adjust their sales pitch in real-time and address any issues the customer may have, increasing the likelihood of making a sale. Other advantages of personal selling include the ability to provide personalized service and build relationships with customers.