The rebate given to the retailer by the wholesalerto enable him make profit is known as

The rebate given to the retailer by the wholesaler to enable him make a profit is known as a "trade discount". A trade discount is a reduction in the price of goods or services that a supplier offers to a buyer, typically a retailer, in order to encourage them to purchase more or to make a profit on the sale. It is usually expressed as a percentage of the list price and is given at the time of the sale. For example, a wholesaler may offer a 10% trade discount to a retailer who purchases a large quantity of goods. This means that the retailer can buy the goods at a lower price and then sell them at a higher price to make a profit. In summary, a trade discount is a discount given by a supplier to a buyer in order to encourage them to purchase more or to make a profit on the sale.