Which of the following are not agents of distribution
Answer Details
In the context of marketing and supply chain management, agents of distribution are intermediaries that help move products or services from producers to consumers. They are an important part of the distribution process and can include wholesalers, retailers, government agencies, and cooperative societies.
However, consumers are not considered agents of distribution. This is because consumers are the end-users of the products or services and do not participate in the movement of products or services from the producer to themselves. Rather, they are the ultimate destination of the distribution process.
Wholesalers are intermediaries who purchase goods in bulk from producers and sell them in smaller quantities to retailers or other intermediaries. Retailers, on the other hand, sell products or services directly to consumers. Government agencies can also act as intermediaries in the distribution process, especially in the distribution of goods or services that are controlled by the government. Cooperative societies are organizations formed by individuals with similar interests to pool their resources and work together for their mutual benefit.
In summary, all the options listed except consumers can be classified as agents of distribution, as they all play a role in the movement of products or services from producers to consumers.