Writing Guides And Leaflets
Overview
An article wants you to agree and a speech wants you to act. These two forms want something stranger: they want you to succeed at something. A guide is read by somebody who is halfway through doing the thing it describes. A leaflet is picked up, scanned for about ten seconds, and then either kept or dropped in a bin by the door. Neither reader is reading you from beginning to end, and writing as though they were is the single commonest way to lose marks here.
This note covers the two functional forms the specification names. You will learn how to write for somebody who is scanning, why the most valuable sentences in any guide are the ones about what goes wrong, and how to make a leaflet look like a leaflet without turning it into a page of bullet points that cannot demonstrate a single thing the mark scheme is looking for.
Objectives
- Write guides
- Write texts of leaflets
Lesson Note
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Lesson Evaluation
Congratulations on completing the lesson on Writing Guides And Leaflets. Now that youve explored the key concepts and ideas, its time to put your knowledge to the test. This section offers a variety of practice questions designed to reinforce your understanding and help you gauge your grasp of the material.
You will encounter a mix of question types, including multiple-choice questions, short answer questions, and essay questions. Each question is thoughtfully crafted to assess different aspects of your knowledge and critical thinking skills.
Use this evaluation section as an opportunity to reinforce your understanding of the topic and to identify any areas where you may need additional study. Don't be discouraged by any challenges you encounter; instead, view them as opportunities for growth and improvement.
- The specification asks students to write 'the text of a leaflet'. What does this wording rule out? A) Using subheadings B) Producing a design, with drawn boxes, borders and picture frames C) Addressing the reader directly D) Using any lists at all Answer: B
- Why is a leaflet written entirely in bullet points likely to score poorly? A) Bullet points are not used in real leaflets B) Examiners find them hard to read C) Fragments cannot demonstrate the range of sentence structures and paragraphing that AO5's 18 marks reward D) They take too long to write Answer: C
- Which is the better subheading in a leaflet? A) Requirements B) Information C) Do I need to bring anything? D) Section Two Answer: C
- What does front-loading a section mean? A) Putting the section at the front of the leaflet B) Putting the point of the section in its first sentence, since that may be the only sentence read C) Using a bold heading D) Beginning with a rhetorical question Answer: B
- In a guide, which sentences are usually the most valuable? A) The ones listing the steps in order B) The ones describing what goes wrong, how you will know, and what to do then C) The opening greeting D) The ones summarising the benefits Answer: B
Available on the Green Bridge App
Download the Green Bridge CBT app on your phone or computer to access full lesson notes, practice questions, and more.
Available on the Green Bridge App
Download the Green Bridge CBT app on your phone or computer to access full lesson notes, practice questions, and more.
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