With the aid of a diagram, explain the super-normal profit of a monopolist.
Super-normal profit of a monopolist is earned when the price charged is greater than the average cost of producing the equilibrium output.
Monopoly equilibrium showing super-normal profit, the shaded rectangle PCBA.
A monopolist is in equilibrium at point E, where marginal cost equals marginal revenue, that is, \(MC=MR\). The equilibrium output is \(OQ\), obtained by dropping a perpendicular from E to the output axis.
At output \(OQ\), the monopolist fixes the price at \(OP\), as shown by point P on the average revenue (demand) curve. The average cost of producing this output is \(OC\), shown by point C on the AC curve.
Since \(OP>OC\), the firm earns super-normal profit per unit equal to:
Super-normal profit of a monopolist is earned when the price charged is greater than the average cost of producing the equilibrium output.
Monopoly equilibrium showing super-normal profit, the shaded rectangle PCBA.
A monopolist is in equilibrium at point E, where marginal cost equals marginal revenue, that is, \(MC=MR\). The equilibrium output is \(OQ\), obtained by dropping a perpendicular from E to the output axis.
At output \(OQ\), the monopolist fixes the price at \(OP\), as shown by point P on the average revenue (demand) curve. The average cost of producing this output is \(OC\), shown by point C on the AC curve.
Since \(OP>OC\), the firm earns super-normal profit per unit equal to: