Turnover of a business is the same as the

Turnover refers to the total value of sales a business makes within a given period, usually a year. It measures how much revenue passes through the business from selling its goods or services, before any costs are deducted.

Turnover is different from the other terms. Purchases are the goods or raw materials the business buys in, which is the opposite side of the trading activity from sales. Assets are the resources the business owns, such as equipment, stock, or cash, and reflect what the business has at a point in time rather than what it has sold. Profit is what remains after all costs and expenses have been subtracted from sales revenue, so a business can have a high turnover but low or even negative profit if its costs are high.

Examination reminder: do not confuse turnover with profit. Turnover is the total sales figure; profit is turnover minus costs.