A distinctive feature of a personal selling is the
Answer Details
The distinctive feature of personal selling is "face to face meeting of seller and buyer."
Personal selling is a marketing technique in which a salesperson engages with a potential customer in a one-on-one interaction to sell a product or service. Unlike other marketing methods like advertising or public relations, personal selling involves direct interaction with the customer.
The primary characteristic of personal selling is that it involves a face-to-face meeting between the seller and the buyer. This allows the salesperson to build a relationship with the customer and to tailor their approach to the customer's needs and preferences. The personal interaction between the seller and buyer also allows for immediate feedback and the opportunity to address any concerns or objections that the customer may have.
Selling of cheap items only, sale of industrial goods only, and hawking of goods are not distinctive features of personal selling. Personal selling can be used to sell products at any price point, including both inexpensive and high-end products. It can also be used to sell both consumer goods and industrial goods. Hawking of goods refers to the practice of aggressively selling goods on the street or in public places, which is not necessarily a characteristic of personal selling.