Persistent fall In the general price level is known as

A persistent fall in the general price level is known as deflation.

To understand this better, let's break it down:

• General Price Level: This refers to the average of current prices across the entire spectrum of goods and services produced in the economy. It is like taking a snapshot of what prices look like overall in the economy.


• Deflation: This is the term used when the general price level is consistently decreasing over time. In simpler terms, it means that prices of goods and services are falling, making them cheaper for consumers. This might sound beneficial to consumers initially, but prolonged deflation can lead to reduced consumer spending, as people may delay purchases in anticipation of even lower prices. This can subsequently slow down economic growth and potentially lead to an economic recession.

Hence, when we say "persistent fall in the general price level," we are accurately describing deflation.