A group of specialized functions of marketing includes buying, selling, labeling, and promotion.
Marketing is a broad business function that involves identifying, satisfying, and retaining customers by creating, communicating, delivering, and exchanging value.
Buying and selling are the core functions of marketing. They involve identifying customer needs and wants, acquiring products or services to meet those needs, and then selling them to the customer.
Labeling is the process of creating and attaching product labels or tags that provide information about the product to the customer, such as its ingredients, nutritional information, and usage instructions.
Promotion includes all the activities that are designed to promote a product, service, or brand, such as advertising, sales promotion, public relations, and personal selling. The goal of promotion is to create awareness, interest, desire, and action among the target audience.
In summary, a group of specialized functions of marketing includes buying, selling, labeling, and promotion, which are essential to identify, satisfy, and retain customers by creating, communicating, delivering, and exchanging value.