WAEC SSCE - Marketing - 2021 (Objective)

E-marketing is also called ________

A reduction in general personal income which leads to a change in a company's pricing strategy is an element of the_______

An example of transportation document that is used or local trade is_______

An element of the external marketing environment is_____________

The part of an advertising leaflet that introduces the message of the advertisement is _________

The middlemen that buys in bulk and sells in bit is ________

If the unit cost price of a product is #90 and sold at a profit margin of 50%, what is the selling price?

Marketers are involved in production process because____________

Which of the following items is a primary product?

A product that has undergone processing is_______

The willingness and ability to identify business opportunity, establish and operate it successfully is________

A disadvantages of warehousing is that it_____

A company that sells its goods directly in foreign countries is engaging in________

A pricing strategy in which the nuyer and seller bargain to reach an agreement on the price of a product is_______

A function of market union in a local market is to_____________

The cheapest mode of transportating imported cars from America to Nigeria is by _______

An example of long-term source of fund for an entrepreneur is____________

Marketing activities carried out in more than one country is_____________

The process of collecting and analyzing information about the external marketing environment is________

Which of the following sales promotional tool is used to encourage wholesalers and retailers?

The idea that consumers will prefer goods and services that are available and affordable is_____________

The formation of a strategy to attain established marketing objectives is __________

All individuals and units that buy goods for personal use constitute the_______

An element of the marketing mix is________

Which of the following consumer buying behaviors requires the least efforts?

The amount of money charged for a _______

The differentiation of a firm's product from other competing goods is__________

An advertising media with the highest coverage area is ____________

Which of the following alternatives is a purpose of marketing concept?

Which of the following option is not a function of a warehouse?

Which of the following channels of distribution would a producer who wants to control its unit price use?

A short term tool used in boosting turnover is________

Which of the following activities is not a function of a merchandiser?

Which of the following behaviors would satisfied customer exhibit? 

An example of nondurable goods is ________

The elements that make up marketing planning are_________

i. Situation analysis
ii. Market share
iii. Marketing objective
iv. Marketing strategy
v. Action programme

Individual or films that enhance business activities but do not participate directly in the business are_______

The body formed by sellers of a common product in a local market is an example of ________

An internal source of fund for an entrepreneur is__________

Which of the following is not an example of institutional consumers?