WAEC SSCE - Commerce - 1990

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Efforts geared towards establishing and maintaining a good image for a company is termed public relations. Public relations refer to the strategic efforts made by a company to establish and maintain a positive image in the eyes of the public, including customers, investors, and other stakeholders. It involves managing communication and building relationships with various groups and individuals to create a favorable public image for the company. The goal of public relations is to create a positive perception of the company, its products, and its services. This can be achieved through various activities, such as media relations, community outreach, social media engagement, and event planning. By building a strong reputation and establishing trust with the public, a company can enhance its brand image, attract new customers, and increase its bottom line. Public relations is, therefore, an essential aspect of any company's marketing strategy and helps to ensure long-term success. In summary, efforts geared towards establishing and maintaining a good image for a company is termed public relations, which involves strategic communication and relationship-building activities aimed at creating a positive perception of the company in the eyes of the public.

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A speculator in the stock exchange market who sells securities in expectation of a fall in their prices is called a "bear". The term "bear" is used to describe someone who believes that the market or a particular stock is going to go down or decline in value. A bear may sell securities or stocks that they do not currently own, hoping to buy them back at a lower price in the future, thereby making a profit from the difference. The opposite of a bear is a "bull", which is a term used to describe someone who believes that the market or a particular stock is going to go up or increase in value. Both bears and bulls can be speculators or investors, but they have different views on the future direction of the market. In summary, a "bear" is a speculator in the stock exchange market who sells securities in anticipation of a price decline.

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When a company issues shares, it means they are selling ownership in the company to the public. In this case, the company is advertising an issue of one million ordinary shares of 50kobo and 65kobo per share. The difference in the share price is likely due to the fact that one price is for fully paid shares, while the other is for partially paid shares. If the issue is fully paid, it means that shareholders have paid the full amount of the share price. So, for one million ordinary shares at 65kobo per share, the company will collect N650,000.00 (65kobo x 1,000,000 shares). Therefore, the correct answer is N650,000.00.

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A feature of a co-operative society is democratic control and management. This means that the members have an equal say in the decision-making process of the society, regardless of their investment or shareholding. Each member has one vote, which helps to ensure that the society is run in the best interests of all members. Democratic control and management is a key principle of co-operative societies, and it helps to promote fairness, equality and transparency in the society's operations. Therefore, among the options provided, the correct feature of a co-operative society is "democratic control and management."

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The correct term for an agreement between two parties that creates rights and obligations is a contract. A contract is a legally binding agreement that outlines the terms and conditions of the arrangement between the parties involved. The terms of the contract can be negotiated and agreed upon by the parties involved, and once the contract is signed, it becomes a legally enforceable document. Both parties have certain rights and obligations they must follow according to the terms of the contract, and if either party fails to fulfill their obligations, the other party may be able to seek legal remedies.

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The means of making payment are different methods that can be used to pay a businessman. Bank draft, cash, money order, and cheque are all common methods of making payment. However, statements are not a means of making payment to a businessman. Statements are typically used to provide information about account balances or transactions, but they do not involve the transfer of funds from one party to another. Therefore, statements are not a means of making payment to a businessman.

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The main source of income for a limited liability company is share subscriptions. A limited liability company is a type of business structure where the owners are not personally liable for the company's debts or liabilities. Instead, the company is considered a separate legal entity that can own assets, enter into contracts, and generate income. One way a limited liability company can generate income is by issuing shares to investors in exchange for capital. These shares represent ownership in the company and entitle the shareholder to a portion of the profits. Share subscriptions can be a significant source of income for the company, especially during the early stages of its development when it may not yet have a steady stream of revenue from operations. While a limited liability company may also generate income from bank loans, overdrafts, undistributed profits, or government subsidies, these sources of income are generally considered secondary to share subscriptions. In summary, the main source of income for a limited liability company is share subscriptions, which represent ownership in the company and entitle shareholders to a portion of the profits.

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The organizing efforts of consumers to protect themselves against the unfair practices of business is called "consumerism." This refers to the social movement aimed at empowering consumers to assert their rights in the marketplace and hold businesses accountable for their actions. Consumerism involves a range of activities and strategies, including advocacy, education, and organizing campaigns to raise public awareness about issues affecting consumers. Some examples of consumer protection issues include product safety, advertising practices, and fair pricing. Therefore, the correct answer is "consumerism."

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A favorable balance of payments occurs when a country's exports are greater than its imports. This means that the country is earning more foreign exchange from exporting goods and services than it is spending on importing them. Therefore, the option that could account for a favorable balance of payment is "higher exports than imports".

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Staffing is not a factor of product. The factors of production are the resources that are used to produce goods and services. The traditional factors of production are land, labor, capital, and organization. Land refers to all natural resources that are used in production, including land itself, minerals, and water. Labor refers to the human effort that is used in production, including physical and mental skills. Capital refers to the financial resources, machinery, and equipment that are used in production. Organization refers to the ability to coordinate the other factors of production to produce goods and services efficiently. Staffing, on the other hand, refers to the process of finding, hiring, and managing employees to work in an organization. While staffing is an important aspect of running a business, it is not considered a factor of production because it is not directly involved in the process of producing goods or services.

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"All contracts written out" is not an essential of a contract. Contracts can be either written or verbal and both are legally binding, as long as they fulfill the other essential elements of a contract. However, some contracts are required to be in writing by law, such as contracts involving the sale of land or contracts that cannot be performed within one year.

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The currency/currencies that do not belong to any country within the ECOWAS is/are kwasha and shilling. ECOWAS is a regional intergovernmental organization of West African countries established to promote economic integration and cooperation among its members. The member countries have their own currencies, such as Nigeria's naira and kobo, Ghana's cedis and pesewas, and Sierra Leone's leone. However, kwasha and shilling are not the currencies of any country within the ECOWAS region.

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The main object of a cartel agreement is to control output in order to maintain price. A cartel is an agreement between firms or producers in an industry to coordinate their activities in order to achieve a shared goal, usually to restrict competition and increase profits. By limiting the supply of goods or services, the cartel can keep prices high, leading to increased profits for its members. Therefore, the main objective of a cartel agreement is to control output, which means controlling the amount of goods or services produced in the market. This allows the cartel to manipulate the market and charge higher prices, which benefits its members.

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An overdraft is usually granted to a "current account holder". A current account is a type of bank account that allows customers to deposit and withdraw money as well as make payments. An overdraft is a financial facility that allows a current account holder to withdraw more money than they have in their account, up to a pre-determined limit set by the bank. The overdraft facility is usually granted by the bank to help the current account holder to cover short-term expenses or to manage cash flow. The amount borrowed must be repaid with interest within a specified period of time. Overdrafts are subject to fees and interest charges, and the bank has the right to cancel or reduce the overdraft limit at any time if the account holder fails to make the required payments.

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The option that is not required in a Memorandum of Association is "names of the Board of Directors". A Memorandum of Association is a legal document that sets out the company's constitution and defines the company's objectives, scope of activities, and powers. It also contains the name of the company, location, limitation of member's liability, and objectives of the company. However, the names of the Board of Directors are not required in the Memorandum of Association because the composition of the Board can change over time, and it is not necessary to have a list of specific names in a legal document that defines the company's constitution.

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With the exception of life assurance and personal accident insurance, contracts of insurance are contracts of indemnity. Indemnity means compensation for loss or damage suffered by the insured party. In the context of insurance, indemnity refers to the payment that the insurer is obligated to make to the insured in the event of a covered loss or damage. The purpose of insurance is to provide financial protection against unforeseen events that can result in losses, such as accidents, theft, fire, or natural disasters. When the insured party suffers a loss, they can make a claim with the insurer to receive compensation for their losses, up to the limit of the insurance coverage. The payment made by the insurer is intended to indemnify the insured for their losses, rather than to provide a profit or windfall. Life assurance and personal accident insurance are exceptions to this general rule, as they provide benefits that are not strictly based on indemnity, such as death benefits or disability benefits.

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When the word "Ltd" is written after the name of a company, it means that the liability of its members is limited to the amount of their shareholdings in the company. This means that in the event of the company's insolvency or failure, the personal assets of the members are protected, and they cannot be held personally liable for any debts or losses incurred by the company beyond the amount of their investment. Therefore, the correct answer is "members are liable to the extent of their holding."

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To inform the buyer that the goods are in transit, the seller sends him an advice note. An advice note, also known as a delivery advice, is a document that the seller sends to the buyer to notify them that the goods they purchased have been dispatched and are in transit. It typically contains information such as the date of dispatch, the mode of transportation, and the expected delivery date. This document serves as proof of delivery and helps both the seller and the buyer to keep track of their inventory and manage their finances.

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Paper money originated in the form of receipts given by goldsmiths. In the past, goldsmiths would keep gold and other valuables safe for their customers. Over time, people realized that it was easier to trade with paper receipts rather than carrying heavy gold around. The receipts gradually evolved into paper money, which became the primary form of currency in many countries around the world.

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The arguments in favor of establishing ECOWAS are: I. The countries concerned would be able to expand market beyond their territorial boundaries. This means that member countries of ECOWAS can trade with each other freely without restrictions, which can lead to increased trade, investment, and economic growth. II. Currency union is the final objective of member countries. This means that member countries of ECOWAS are working towards a common currency, which can facilitate trade and investment further, as well as reducing transaction costs. IV. Free movement across the borders of members would be allowed. This means that citizens of member countries of ECOWAS can travel and work freely in other member countries without any restrictions, which can lead to increased job opportunities and cultural exchange. Therefore, the correct option is: I, II & IV only. Option II & III only is incorrect because capital movement is allowed across the boundaries in ECOWAS. Option I & III only is also incorrect because free movement across the borders of members is allowed in ECOWAS.

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The objective of the indigenisation programme of the Federal Government of Nigeria is to maximize local retention of profits. This means that the government wants to promote the participation of Nigerians in the ownership and control of businesses operating in Nigeria. By doing so, Nigerians can benefit from the profits generated by these businesses, rather than having those profits sent out of the country to foreign owners. This would in turn help to develop the Nigerian economy and promote local economic growth.

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The document that regulates the internal operations of a company is known as the "articles of association." It is a legal document that sets out the rules and regulations for how a company operates, such as the appointment of directors, their powers and duties, shareholders' rights and responsibilities, and the process for holding meetings. The articles of association are typically created at the time of a company's formation and provide guidance for its management and operations.

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One advantage of personal selling is immediate feedback. Personal selling is a method of selling in which a salesperson communicates with a potential customer in person or through other means of direct communication, such as phone, email, or video call. Immediate feedback is an advantage of personal selling because it allows the salesperson to get an instant response from the customer regarding the product or service being offered. The salesperson can use this feedback to modify their sales pitch and address any concerns or objections that the customer may have. Immediate feedback also helps to build a relationship between the salesperson and the customer, which can lead to increased trust, loyalty, and repeat business. Other advantages of personal selling include the ability to provide personalized service, establish a rapport with the customer, and tailor the sales message to the specific needs of the customer.

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The oldest and commonest form of business in Nigeria is the Sole Proprietorship. A sole proprietorship is a type of business owned and run by a single person. It is the simplest form of business organization, and it requires no formal registration or legal process to start. In Nigeria, most small businesses, such as small shops, food vendors, and petty traders, are run as sole proprietorships. The main advantage of this form of business is that the owner has complete control over the business and can make all decisions independently. Additionally, the owner receives all profits generated by the business. However, the main disadvantage of a sole proprietorship is that the owner is personally liable for all debts and obligations of the business. This means that if the business incurs debts, the owner's personal assets may be used to settle those debts. In summary, the oldest and commonest form of business in Nigeria is the Sole Proprietorship, which is owned and run by a single person. It is the simplest form of business organization and is commonly used for small businesses.

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In insurance, the term Uberrimae fidei stands for utmost good faith. It means that the parties involved in an insurance contract must act in complete honesty and disclose all material facts that could affect the insurance coverage. The insurance company relies on the information provided by the policyholder to determine the risk and calculate the premium. Therefore, it is the duty of the policyholder to provide accurate and complete information. Failure to do so can result in the insurance policy being voided, and the insured party will not receive any compensation in case of loss or damage.

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The trade document that is signed by a representative of the country where goods are being sent is called a consular invoice. This document serves as a proof of the value and quantity of goods being shipped, and it also helps to determine the customs duties and taxes that will be imposed on the goods when they arrive at their destination. The consular invoice is an important document in international trade, and it must be completed accurately and in accordance with the regulations of the country to which the goods are being sent.

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Television combines the advantages of sound and motion in advertising. Television is a powerful advertising medium that uses both visual and auditory components to deliver its message. Advertisements on television are typically presented in the form of video commercials, which can feature moving images, music, voice-overs, and sound effects to capture the viewer's attention and communicate the message. The use of sound and motion in television advertising helps to make the message more engaging and memorable, as it appeals to both the visual and auditory senses of the viewer. Compared to other advertising media such as radio, press, neon signs, and hoardings, television advertising has the advantage of being able to combine both sound and motion. While radio advertising can use sound to deliver its message, it lacks the visual component that television provides. Similarly, press advertisements are limited to static images and text, while neon signs and hoardings may be visually attractive but lack the ability to incorporate sound. In summary, television advertising is the advertising medium that combines the advantages of sound and motion, making it a powerful tool for capturing the viewer's attention and delivering the advertising message effectively.

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The taking over by the state of ownership and control of certain business enterprises is known as nationalization. Nationalization is a process in which the government takes control of privately-owned businesses or industries and makes them public or state-owned. The reasons for nationalization may vary, but they often include the desire to promote public welfare, ensure economic stability, or protect national interests. The industries that are often nationalized include those that are essential to the economy or those that provide vital services such as utilities, transportation, or telecommunications. When an industry or business is nationalized, the government assumes full ownership and control. This means that the state is responsible for managing and regulating the operations of the business, including the hiring of employees, setting prices, and making investment decisions. Therefore, the correct answer is nationalization.

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A partnership agreement specifying the relationship amongst partners is called a partnership deed. A partnership deed is a legal document that outlines the terms and conditions of a partnership agreement between two or more partners. The partnership deed defines the roles and responsibilities of each partner, their respective contributions, the share of profits and losses, the decision-making process, the management of the partnership, and the procedure for dispute resolution. It is a crucial document that establishes the framework for the partnership and helps to avoid misunderstandings and conflicts among partners. The partnership deed is binding on all the partners and serves as a reference document in case of any dispute or misunderstanding between them. It also helps to establish the credibility of the partnership and enhances the trust and confidence of the stakeholders. Therefore, the correct answer is partnership deed.

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The acceptable classification of warehouse is private, public, and bonded warehouse. - A private warehouse is owned and operated by an individual or company for their exclusive use. - A public warehouse is open to anyone who needs to store goods and charges a fee for their services. - A bonded warehouse is a secure storage facility that is authorized by the government to store imported goods before they are cleared by customs. The other options listed are not accurate classifications of warehouses.

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Fidelity guarantee is an insurance cover that protects a business or organization against financial losses caused by the dishonest or fraudulent actions of their employees. This type of insurance provides coverage for losses that result from theft, embezzlement, forgery, or other fraudulent activities committed by employees. It does not provide coverage for other types of losses such as trade debts, personal accidents, fire disaster, or sea disaster. It is specifically designed to cover losses that result from employee fraud or dishonesty. So, if an employee steals from the company, for example, the fidelity guarantee insurance policy would provide financial compensation to the business to help recover from the losses incurred due to the employee's actions.

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The Nigeria Television Authority is an example of a "public corporation." It is a government-owned entity that operates as a public service broadcaster in Nigeria. Public corporations are created by the government to provide essential services or perform certain functions that benefit the public. They are owned by the state and run by a board of directors appointed by the government. Public corporations are not designed to generate profit like private companies, but rather to provide services or goods to the public at affordable rates or as a means of achieving government policy objectives.

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The major divisions of Commerce are: trade and auxiliaries to trade. Trade involves the exchange of goods and services between two parties, while auxiliaries to trade include activities that support trade such as transportation, warehousing, communication, banking, insurance, and advertising. Therefore, (trade and auxiliaries to trade) is the correct answer.

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Entrepot trade refers to "importing goods for re-export." This means that goods are imported into a country, stored in a warehouse or free trade zone, and then re-exported to another country without undergoing any further processing or manufacturing. The purpose of entrepot trade is to take advantage of lower import duties or taxes in the importing country, as well as to serve as a distribution hub for the goods being exported. This type of trade is common in countries that have strategic locations, such as Singapore or Dubai, which serve as major entrepot trade centers for their respective regions.

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The association formed by Tyre manufacturers to safeguard and promote their interests is known as a trade association. A trade association is a group of businesses in a particular industry that join together to protect their common interests and promote their industry. They often offer services to their members such as lobbying for favorable laws and regulations, providing industry-specific training and education, and promoting the industry to the public. In this case, the Tyre manufacturers have come together to form a trade association to protect their interests and promote their industry.

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Insuring does not belong to the industry. While farming, mining, drilling, and fishing are all considered industries, insuring is a service-based activity and does not involve the production of tangible goods. The insurance industry is instead focused on providing financial protection against risk and uncertainty for individuals and businesses.

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The selection and promotion of staff in an organization is the function of the personnel department. The personnel department, also known as the human resources department, is responsible for managing the people who work for an organization. This includes tasks such as recruiting and hiring new staff, providing training and development opportunities, managing employee benefits and compensation, and handling employee relations issues. One of the key functions of the personnel department is to oversee the selection and promotion of staff. This involves identifying job vacancies, creating job descriptions and person specifications, and advertising job openings to potential candidates. The personnel department is also responsible for conducting interviews, checking references, and making job offers. In addition to selecting new staff, the personnel department is also responsible for promoting existing staff. This may involve identifying employees who have demonstrated strong performance or potential and providing them with opportunities for career development and advancement within the organization. Overall, the personnel department plays a crucial role in ensuring that an organization has the right people in the right positions, and that those people are provided with the support and opportunities they need to succeed in their roles.

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The amount paid by the assured to the insurer is called a premium. A premium is a regular payment made by the policyholder (or assured) to the insurance company (or insurer) to maintain their insurance coverage. In exchange for the premium, the insurer agrees to pay out a specified amount of money to the policyholder or their beneficiaries if the insured event, such as an accident or illness, occurs. The premium amount is determined based on various factors, such as the type of insurance, the coverage amount, the policyholder's age and health, and the insurer's risk assessment.

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A cheque made payable to "bearer" can be negotiated for cash by any holder. This means that whoever has physical possession of the cheque can present it to the bank and receive cash in exchange, without having to prove their identity or ownership of the cheque. This type of cheque is also known as an "open cheque" and is a negotiable instrument. Bearer cheques can be risky because they can be easily lost or stolen, and whoever finds or steals the cheque can cash it. Therefore, it is important to handle bearer cheques with care and ensure that they are always kept in a safe place.

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The element of the marketing mix that is not included in the standard set of four elements is merchandising. The marketing mix refers to the set of tools that a business uses to promote its products or services to customers. The four main elements of the marketing mix are product, pricing, promotion, and distribution. - Product refers to the goods or services that a business offers to customers. - Pricing refers to the price that a business charges for its products or services. - Promotion refers to the methods that a business uses to communicate with customers and promote its products or services, such as advertising, sales promotion, public relations, and personal selling. - Distribution refers to the methods that a business uses to make its products or services available to customers, such as through retail stores, online sales, or direct mail. Merchandising, on the other hand, refers to the visual display of products in a retail store, including the design and layout of the store, product packaging, and product placement on shelves. While important for the sale of products, it is not considered a separate element of the marketing mix. Therefore, the correct answer is merchandising.

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The purchase of one company by another is called a "merger". A merger is a financial transaction in which two or more companies combine their operations to form a single entity. In a merger, one company purchases another company's assets and assumes its liabilities in exchange for a payment, which is usually made in the form of cash, stock, or a combination of both. The goal of a merger is to create a stronger, more competitive entity that is better positioned to succeed in the market. Mergers can take various forms, including horizontal mergers, where two companies in the same industry merge, or vertical mergers, where a company acquires another company in the same supply chain. Mergers are a common strategy for companies seeking to grow or diversify their operations.

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Demurrage is a charge for exceeding the allotted lay days that a ship is allowed to stay at a port or terminal for loading or unloading cargo. In other words, if a ship stays longer than the agreed-upon time period, demurrage charges will be imposed on the cargo owner or shipper for the additional time used. The purpose of demurrage charges is to compensate the shipping company for the delay in the release of its equipment and to encourage quick turnaround times at ports or terminals.

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The main purpose of branding is to differentiate goods from similar goods made by other producers. Branding helps a product to stand out in the market and create a unique identity for the product that differentiates it from other similar products. This allows consumers to easily identify the product and its quality, and also helps to build customer loyalty and trust in the brand. A strong brand image can also increase the perceived value of the product, which may lead to increased sales and higher prices. Overall, branding is an important marketing strategy that helps businesses to establish a unique identity and gain a competitive edge in the market.

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A holding company assumes control of its subsidiaries through "majority shareholding." This means that the holding company owns more than 50% of the shares in the subsidiary company, giving it the power to control the subsidiary's operations and decision-making processes. The holding company can appoint the board of directors and management team of the subsidiary, and can influence the subsidiary's strategic direction and financial decisions. By owning a majority of the shares, the holding company has the ability to approve or reject important proposals, such as mergers or acquisitions, and can veto decisions that are not in its best interest. This allows the holding company to exert significant control over the subsidiary without having to take over routine administration or pay all the debts outright.

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When the value of something is expressed in monetary terms, it is referred to as its "price." This represents the amount of money that someone is willing to pay for the item or service in question. For example, if someone is selling a car and they list the price as $10,000, that means that they are willing to sell the car for that amount of money. Similarly, if a restaurant offers a meal for $20, that is the price that customers must pay in order to receive the service of having a meal prepared and served to them. Therefore, the correct answer is "price."

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The law which stipulates that labels should give an accurate account of a product is the Trade Description Act. This act requires that any information displayed on a product or its packaging should not be misleading and should provide accurate and sufficient details about the product. The purpose of this law is to protect consumers from false, deceptive, or misleading product descriptions or advertisements. The Trade Description Act also provides legal remedies for consumers who have been deceived by inaccurate product labeling.

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The accomplishment of a good company's objective by guiding and motivating subordinates is known as "Directing." It involves supervising and overseeing the performance of employees to ensure that they are working towards achieving the organization's goals. The process of directing involves issuing instructions, motivating subordinates, providing guidance, and maintaining communication to achieve the desired results. The ultimate goal of directing is to create a conducive work environment that enables employees to work efficiently and effectively towards the achievement of the company's objectives.

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The retail outlets which sell from specialized vans are called mobile shops. These are stores that are built inside vehicles, such as vans or trucks, and are designed to bring the products directly to customers in different locations. Mobile shops are often used for selling food, clothes, or other goods that can be easily transported. They can be found at outdoor markets, events, or in residential areas. The advantage of mobile shops is that they can offer convenience to customers by bringing products closer to their location, and can also be a cost-effective way for small businesses to reach customers without the need for a physical storefront.

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One function of money is to serve as a standard for deferred payment. Money can act as a means of exchange, a store of value, and a unit of account. As a standard for deferred payment, money enables transactions to occur over time. This means that money can be used to settle debts or make purchases that will be paid off at a later date. By providing a standard for deferred payment, money enables individuals and businesses to make plans for the future, invest in long-term projects, and manage risk. For example, if someone buys a car on credit, they are using money as a standard for deferred payment. The buyer agrees to pay a certain amount of money at specified intervals over a certain period of time. The seller agrees to accept this money in exchange for the car, with the understanding that the payments will be made according to the agreed-upon schedule. In summary, one function of money is to serve as a standard for deferred payment. Money enables transactions to occur over time and allows individuals and businesses to plan for the future, invest in long-term projects, and manage risk.

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The authorized capital of a company is the maximum amount of capital that the company is authorized to raise through the issuance of shares. It represents the upper limit of the company's fundraising capacity and is set out in the company's constitutional documents (e.g., articles of association). This authorized capital is also referred to as the "nominal capital" or "authorized share capital" of the company. It is important to note that authorized capital is not the same as called-up capital or issued capital, which refer to the amount of capital that has actually been paid by shareholders. Therefore, the correct answer is "nominal capital."

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Total sales less total returns inwards is called "net sales". Net sales is a financial term used to refer to the total revenue generated by a business from the sales of its goods or services after adjusting for any returns or refunds given to customers. In other words, it is the amount of money a business earns from its sales transactions, minus any returns or refunds issued to customers. Net sales is an important financial metric for businesses because it reflects the actual revenue earned from the sale of goods or services, without any adjustments for discounts, taxes, or other expenses. It is a key indicator of a company's financial performance and is used to calculate gross profit and net profit.

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Marine insurance is a type of insurance that covers losses and damages to ships, cargo, terminals, and any transport by which property is transferred, acquired, or held between the points of origin and the final destination. Therefore, the answer to the question is "Freight," as it refers to the insurance of goods or cargo being transported by sea.

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The concept of marketing that begins and ends with the needs and wants of the consumer rather than those of the organization is called "consumer orientation." In other words, it means that a business should focus on understanding the needs and wants of the consumers and creating products or services that fulfill those needs. This approach puts the consumer at the center of the marketing process, and it is based on the belief that meeting the needs of consumers will ultimately lead to the success of the business.

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The organization of Petroleum Exporting Countries (OPEC) is an example of a cartel. A cartel is a group of independent producers or sellers who work together to regulate the production, pricing, and sale of a product or service to maximize their profits. OPEC is made up of 13 countries that produce oil and gas, and they work together to set production quotas and prices for oil to control the global oil market. By acting as a single entity, OPEC can influence the supply and demand of oil, which affects its price and profits.

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A business exists primarily to make a profit. While providing goods and services, providing employment, competing with others in business, and selling goods at reasonable prices are all important aspects of running a successful business, the primary goal of any business is to generate profit for its owners or shareholders. Profit allows a business to invest in its growth, pay dividends to shareholders, and stay in operation over the long term.

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Auctions and tenders become binding when they are accepted. When an auction or tender is accepted by the party offering it, it means that they have agreed to the terms and conditions of the auction or tender. At this point, a binding agreement is formed between the parties involved, and they are legally obligated to fulfill their respective obligations as stated in the auction or tender document. It is important for both parties to carefully review and understand the terms and conditions of the auction or tender before accepting it to avoid any misunderstandings or disputes in the future.

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Out of the given options, the response sent to an inquiry is a "Quotation". A quotation is a document that provides the price, terms, and conditions for goods or services that a company is willing to provide to a potential customer. It outlines the specific details of what is being offered, including the price and the quantity of the product or service. On the other hand, a "tender" is a formal offer made by a company to provide goods or services to another company or organization. A "statement" is a document that shows a summary of financial transactions or activities. An "estimate" is a rough calculation of the cost of a project or service. And an "advice note" is a document that informs a customer about the delivery of goods or services. Therefore, the best option to send as a response to an inquiry is a "quotation" because it provides a detailed breakdown of what is being offered, including the price and the terms of the agreement.

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The main purpose of establishing a public corporation is to provide essential services. A public corporation is a type of business organization that is owned and operated by the government. The primary objective of a public corporation is to provide essential services that are important for the well-being of the public, such as healthcare, education, transportation, energy, and communication. Public corporations are created to ensure that these services are provided to the public in an efficient, cost-effective, and sustainable manner. They are not primarily established to make a profit or compete with entrepreneurs, although they may generate revenue to cover their costs and reinvest in their operations. Providing employment opportunities may be a secondary objective of public corporations, as they often require a workforce to deliver their services. Establishing a monopoly is not a typical objective of public corporations, as they are usually subject to government regulation and oversight to ensure fair competition in the market.

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The individual who makes the final use of goods and services provided by a firm is known as a consumer. A consumer is the end user or customer who purchases goods or services from a business. They are the ones who use the products or services for personal or household purposes. The other options listed in the question refer to different types of intermediaries who are involved in the distribution of goods and services before they reach the end consumer. Manufacturers produce goods, wholesalers purchase goods in bulk from manufacturers and sell them to retailers, retailers sell the goods to consumers, and traders can refer to individuals or companies involved in buying and selling goods or securities for profit.

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The production of goods in anticipation of demand is made possible by warehousing. Warehousing refers to the process of storing goods before they are sold or distributed. By warehousing goods, manufacturers can produce goods in advance and store them until they are needed or demanded by customers. This enables manufacturers to respond quickly to changes in demand and to avoid stock shortages. Warehousing also allows manufacturers to take advantage of economies of scale by producing goods in larger quantities, which can reduce the overall cost of production.

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The amount paid by an insurance company to the insured when the policy is terminated before its maturity is known as the "surrender value". This value is the amount that the insurance company agrees to pay to the policyholder upon the cancellation or surrender of the insurance policy. The surrender value is calculated based on the amount of premiums paid by the policyholder and the length of time that the policy has been in force. The longer the policy has been in force and the higher the premiums paid, the higher the surrender value will be.

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Improving the quality of products is not an advantage of advertising. Advertising is a marketing tool used to promote products or services to potential customers. It is designed to persuade people to buy a product or service by providing information about its features, benefits, and advantages. Advertising can be done through various channels such as television, radio, print, online, and social media. The advantages of advertising include giving information about products, increasing sales, introducing new products, creating brand awareness, and reaching a wider audience. However, advertising does not directly increase production or improve the quality of products. While advertising can create demand for products, it is up to the producers to meet that demand by increasing production or improving the quality of their products.

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The function of a small retailer is to sell goods to the final consumer, break goods into small units, furnish information to the wholesaler, and grant credits to known customers. Therefore, the option that is not a function of a small retailer is selling in large quantities. Small retailers typically sell products in small quantities to individual customers, as opposed to selling in large quantities to other businesses or wholesalers.

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The charges paid by a ship owner or operator for staying at a port beyond the agreed sailing time is called "demurrage". In simpler terms, it means that if a ship stays in a port longer than the time agreed upon, the owner/operator will have to pay extra charges to the port authorities. These charges are meant to compensate for the delay caused to other ships waiting to dock, and for any additional costs incurred by the port due to the prolonged stay of the ship. Therefore, demurrage is a penalty fee for failing to meet the agreed terms of the contract between the ship owner/operator and the port authorities.

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Cameroon is not a member of ECOWAS. ECOWAS stands for the Economic Community of West African States, which is a regional intergovernmental organization established in 1975 with the aim of promoting economic integration and cooperation among its member states. As the name suggests, it is primarily focused on West African countries. Nigeria, Gambia, Sierra Leone, and Ghana are all West African countries and are members of ECOWAS. However, Cameroon is not a West African country and therefore is not a member of ECOWAS. Cameroon is located in Central Africa, and it is a member of a different regional intergovernmental organization called the Economic Community of Central African States (ECCAS). In summary, Cameroon is not a member of ECOWAS, while Nigeria, Gambia, Sierra Leone, and Ghana are all members of ECOWAS.

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The exchange of goods for other goods in home trade is known as barter trade. In barter trade, goods are exchanged directly for other goods without the use of money as a medium of exchange. For example, a farmer may exchange his crops with a butcher for meat, without any cash being involved. Barter trade was a common practice in the past before the advent of money, and it is still used today in some situations where money is not available or where it may be difficult to exchange currency due to exchange rate restrictions or other issues. However, in modern times, barter trade has become less common, and home trade is mostly conducted using money as a medium of exchange.

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The document that may be used when an importer requires a longer period of credit before settlement is a "bill of exchange". A bill of exchange is a written order from the importer to the exporter, instructing the importer's bank to pay a specific amount of money to the exporter's bank after a certain period of time. This allows the importer to delay payment until a later date, giving them more time to generate revenue and meet their financial obligations. The other documents listed, such as a letter of credit, documentary credit, bill of lading, and sight draft, are all related to international trade and finance, but do not specifically address the issue of extending credit terms.

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Copyright is the exclusive legal right that an author, artist, or any other creator has to control the use and distribution of their published and unpublished works. It is a form of intellectual property protection that gives the owner the right to prevent others from reproducing, distributing, performing, or displaying their work without their permission. It is a fundamental right recognized in many countries to encourage and promote the creation of original works and to ensure that the creators are rewarded for their efforts.

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The reason for imposing a tariff that is not included in the list is to encourage imports. A tariff is a tax that a government imposes on imported goods or services. Tariffs are usually imposed for economic or political reasons. The five main reasons for imposing a tariff are as follows: - To correct an adverse balance of payments: If a country is importing more goods than it is exporting, it may impose a tariff on imports to reduce the amount of foreign currency leaving the country. - To raise revenue for the government: Governments can generate revenue by imposing tariffs on imported goods or services. - To protect infant industries: Governments may impose tariffs to protect new or emerging industries that are not yet able to compete with established industries in other countries. - To encourage the consumption of home-produced goods: By increasing the cost of imported goods, tariffs can make domestically produced goods more competitive. - To restrict the importation of goods for political reasons: Governments may impose tariffs as a way of putting pressure on other countries to change their policies or behavior. Therefore, the correct answer is to encourage imports, as a tariff is intended to make imported goods more expensive and less attractive to consumers in order to protect domestic industries and encourage the consumption of home-produced goods.

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The concept concerned with determining the business objectives and how they can be achieved is planning. Planning involves setting business goals, identifying the resources required, and developing a strategy to achieve those goals. It is the process of deciding in advance what needs to be done, how it will be done, and who will do it. Planning is a critical function of management because it provides direction, focus, and clarity on what needs to be achieved, and how it will be achieved. Without proper planning, businesses may lack direction, and it will be difficult to achieve their objectives. Therefore, planning is essential for the success of any business.

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Net profit is the excess of total revenue over total expenditure. In other words, it is the amount of money that a company makes after deducting all of its expenses, such as the cost of goods sold, operating expenses, interest payments, and taxes, from its total revenue. It represents the actual profit a company has earned during a given period of time, and is a key measure of its financial performance.

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Customs duties are taxes levied by a government on goods that are being imported or exported across international borders. These duties are usually based on the value of the goods or the weight, size, or quantity of the goods being imported or exported. Customs duties are typically imposed as a way for governments to generate revenue, protect domestic industries, or regulate trade. Import tariffs are a type of customs duty that is charged on goods being imported into a country.

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A form of sales promotion is "offering free samples to customers." This is a marketing technique used to encourage potential customers to try a product or service by giving them a small amount of it for free. By providing customers with free samples, businesses hope to generate interest and positive word-of-mouth about their products, which can lead to increased sales. Additionally, free samples can be a way for businesses to introduce new products to the market and get feedback from customers. Therefore, the correct answer is "offering free samples to customers."

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A credit note is a document issued by a seller to a buyer to indicate a reduction in the amount due for goods or services previously purchased. The main purpose of issuing a credit note is to correct errors of overcharging. This can happen if the buyer is charged more than the agreed price or if there is an error in the calculation of the total amount due. By issuing a credit note, the seller can rectify the error and reduce the amount owed by the buyer. It is a way of keeping accurate records and maintaining good customer relations.

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Money spent for the day-to-day running of a business is called working capital. Working capital represents the funds that a business needs to maintain its daily operations, such as paying for raw materials, salaries, rent, utilities, and other expenses. Working capital is calculated by subtracting a business's current liabilities from its current assets. Current assets include cash, accounts receivable, and inventory, while current liabilities include accounts payable, short-term loans, and other debts that must be paid within one year. Having sufficient working capital is crucial for a business to maintain its operations and meet its financial obligations. A shortage of working capital can lead to difficulties in paying bills and suppliers, resulting in disruptions to the business's operations. Therefore, the correct answer is working capital.

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One of the functions of commerce is the storage of goods. This refers to the practice of keeping products in a warehouse or other storage facility until they are needed for sale or distribution. Storage is an essential function of commerce because it allows businesses to maintain a steady supply of products to meet customer demand. It also helps to prevent shortages or overstocking, which can lead to lost sales and revenue. In addition to storage, other functions of commerce include buying and selling goods and services, financing, transportation, and marketing.

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The option that is not a means of raising capital by a promoter is "goodwill". Goodwill is an intangible asset that represents the reputation and value of a business or brand. It is not a source of funds that a promoter can use to raise capital for a business venture. On the other hand, borrowing, selling of shares, selling real assets, and past savings are all viable means of raising capital for a business venture. Borrowing involves taking loans from banks or other financial institutions, while selling of shares involves offering a portion of the ownership of the business to investors in exchange for funds. Selling real assets involves selling physical properties or assets that the business owns, while past savings refer to the personal funds that the promoter has accumulated over time and can use to invest in the business. In summary, while goodwill is an important asset for a business, it cannot be used as a means of raising capital by a promoter.

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(a) Functions of NIPOST (Nigerian Postal Service)

1. It receives, sorts, handles and delivers letters, parcels and other postal items within and outside the country.
2. It ensures that postal items reach their destinations safely, intact and on time.
3. It provides post office box and private mail bag services for individuals and organisations.
4. It provides registered mail, express mail and courier services for important and valuable items.
5. It sells postage stamps and provides postal orders and money order services.
6. It provides post restante services for travellers and tourists who have no permanent postal address.

(b) Functions of NITEL (Nigerian Telecommunications Limited)

1. It provides telephone services for local, national and international communication.
2. It enables members of the public to send urgent written messages through telegram services.
3. It provides telex facilities for sending printed messages from one place or country to another.
4. It provides facsimile (fax) services for transmitting documents and written messages quickly.
5. It provides maritime mobile communication services, especially for ships and emergency situations.
6. It provides telecommunication links for live broadcasts and telecasts, such as football matches and other events.

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(a) Explanation of terms

1. Chamber of Commerce: A voluntary association of business people, traders, manufacturers and firms in a town, region or country, formed to protect and promote the common commercial and industrial interests of its members.
2. Trade Association: An organization formed by firms or persons engaged in the same trade or industry to protect and advance the particular interests of that trade, for example an association of bakers or of textile manufacturers.

(b) Four functions of a Chamber of Commerce

1. It protects and promotes the general commercial interests of its members.
2. It provides trade information and advice to members on markets, prices and business opportunities.
3. It represents the views of the business community to government and negotiates on their behalf.
4. It organizes trade fairs and exhibitions and settles disputes among members through arbitration.

Four functions of a Trade Association

1. It regulates and maintains standards of quality within the particular trade.
2. It fixes common prices and guards against unhealthy competition among members.
3. It bargains collectively with government, workers and suppliers on behalf of members.
4. It provides technical advice, research and information for the improvement of the trade, and settles disputes among its members.

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(a) Meaning of the terms

1. Balance of trade: This is the difference between the total value of a country's visible exports and its visible imports (physical goods) over a given period. It is favourable when exports exceed imports and unfavourable when imports exceed exports.
2. Balance of payments: This is a systematic record of all economic transactions (both visible and invisible) between a country and the rest of the world over a given period, usually one year. It includes the balance of trade, invisible trade in services, and capital movements.

(b) Four ways by which a balance of payments deficit can be corrected

1. Devaluation of the currency: Reducing the value of the home currency makes exports cheaper and imports dearer, thereby raising exports and cutting imports.
2. Import restriction: Imposing tariffs, quotas and bans on non-essential imports reduces the amount of foreign exchange spent on imports.
3. Export promotion: Encouraging exports through incentives, subsidies and improved quality increases the country's foreign exchange earnings.
4. Deflationary and exchange-control measures: Reducing domestic demand through higher taxes and interest rates, and rationing the use of foreign exchange, cuts spending on imports and improves the balance of payments.

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(a) Types of cheque

1. Bearer cheque: A cheque payable to whoever presents (bears) it at the bank. It is written "pay ... or bearer" and can be cashed by anyone holding it, so it is risky if lost or stolen.
2. Open cheque: A cheque that is not crossed and can be cashed over the counter by presenting it at the bank on which it is drawn. It can be paid in cash directly to the payee.
3. Order cheque: A cheque payable to a named person or to his order, written "pay ... or order." It can be transferred to another person only by endorsement (signing at the back).
4. Crossed cheque: A cheque with two parallel lines drawn across its face. It cannot be cashed over the counter but must be paid into a bank account, which makes it safer than an open cheque.

(b) Six factors a bank manager considers before granting a loan

1. Character of the applicant: The honesty, integrity and past record of the borrower in repaying debts.
2. Capacity to repay: The applicant's income and the profitability of the venture, showing his ability to repay the loan.
3. Collateral security: The value and quality of the security or assets offered to back the loan in case of default.
4. Purpose of the loan: Whether the loan is for a genuine and viable project that is likely to succeed.
5. Amount and period of the loan: The size of the loan requested relative to the applicant's stake, and the length of time it will run.
6. Existing relationship and economic conditions: The applicant's past dealings with the bank, his existing account, and the general economic climate at the time.

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(a) What is marketing?

Marketing is the process of identifying, anticipating and satisfying customers' needs and wants profitably. It embraces all the business activities involved in moving goods and services from the producer to the final consumer, including product planning, pricing, promotion and distribution.

(b) Six reasons why a manufacturer may sell directly to consumers

1. To reduce the cost of distribution: By cutting out wholesalers and retailers, the manufacturer saves the profit margins that middlemen would take, and can charge lower prices.
2. To earn higher profit: Selling directly allows the manufacturer to keep the middlemen's profit for himself.
3. Nature of the goods: Goods that are perishable, bulky, fragile, or highly technical are better sold directly to reach consumers quickly and in good condition.
4. To have direct contact with customers: Direct selling enables the manufacturer to obtain first-hand information and feedback about consumers' needs and complaints.
5. To control price and quality: The manufacturer can fix his own prices and ensure that customers get genuine products of the right quality and standard.
6. Where goods are made to order or middlemen are unwilling: Custom-built goods, or products that middlemen are reluctant to stock, must be sold directly, especially where the market is small or few in number.

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(a) Functions of the Nigeria Export Promotion Council (NEPC)

1. To promote and develop the export of non-oil products from Nigeria.
2. To provide export information, advice and guidance to exporters on markets, prices and procedures.
3. To organize training, seminars, and trade fairs and exhibitions to encourage exporters.
4. To administer export incentives, grants and duty drawback schemes to exporters.
5. To help exporters find foreign markets and link them with foreign buyers.
6. To advise government on export policies and to help improve the quality and packaging of export products so that they meet international standards.

(b) Steps an exporter takes from receipt of an indent to shipment of goods

1. Receipt of indent: The exporter receives the indent (order) from the overseas buyer, stating the goods, quantity and terms required.
2. Acknowledgement and assembling of goods: He acknowledges the order, then obtains or manufactures and assembles the goods ordered.
3. Packing and marking: The goods are properly packed, marked and labelled according to the buyer's instructions.
4. Obtaining export documents and licence: He obtains the necessary documents such as the export licence, certificate of origin, and consular or commercial invoice.
5. Booking shipping space and customs clearance: He books freight space with a shipping company, completes customs (export) entry forms and clears the goods with customs, paying any dues.
6. Insurance and shipment: He insures the goods, delivers them to the docks, obtains the bill of lading after loading, and dispatches the shipping documents to the importer for collection of the goods.

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(a) What is the marketing concept?

The marketing concept is a business philosophy which holds that the key to achieving organizational goals lies in identifying the needs and wants of the target customers and satisfying them more effectively and efficiently than competitors. It puts the customer at the centre of all business decisions, so that the firm produces what it can sell rather than trying to sell what it produces, and earns its profit through customer satisfaction.

(b) The four elements of the marketing mix (the 4 Ps)

1. Product: This is the good or service offered to satisfy customer needs. It covers decisions on quality, design, brand, packaging, features and after-sales service.
2. Price: This is the amount of money customers pay for the product. It covers pricing methods, discounts, and credit terms; the price must be attractive to buyers yet profitable to the firm.
3. Place (distribution): This refers to the channels and methods used to make the product available to customers at the right place and time, including wholesalers, retailers, transport and warehousing.
4. Promotion: This covers all the activities used to inform, persuade and remind customers about the product, such as advertising, personal selling, sales promotion and publicity.

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(a) What is delegation of authority?

Delegation of authority is the process by which a superior (manager) entrusts part of his authority and duties to a subordinate to carry out on his behalf, while the superior still remains responsible (accountable) for the final result. It involves assigning tasks, granting the authority needed to perform them, and creating accountability from the subordinate to the superior.

(b) Four advantages of delegation of authority

1. Reduces the workload of managers: It relieves top managers of routine duties, giving them time to concentrate on more important policy matters.
2. Ensures quick decision-making: Subordinates on the spot can take decisions promptly without waiting for approval from above.
3. Trains and develops subordinates: It gives subordinates experience, initiative and confidence, preparing them for higher responsibilities in future.
4. Improves efficiency and motivation: It makes work go faster, promotes specialization, and raises the morale and job satisfaction of subordinates who feel trusted.

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(a) Distinction between nationalization and indigenisation

(b) Five advantages of nationalization

1. It brings essential and strategic industries under public control for the benefit of all.
2. It prevents exploitation of consumers by private monopolists.
3. It enables government to undertake capital-intensive projects that private investors cannot afford.
4. It ensures the provision of essential social services such as water and electricity even where they are not very profitable.
5. It helps to prevent foreign domination of the economy and keeps profits within the country.

Two objectives of indigenisation

1. To increase the participation and ownership of businesses by citizens of the country.
2. To reduce foreign control and domination of the nation's economy and retain profits at home.

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(a) How the partnership would be to their mutual benefit

Akani should explain to Sule the following advantages of merging their two sole proprietorships into a partnership:

1. Larger capital: The pooling of their resources will bring in more capital, enabling the business to expand and take on bigger contracts.
2. Combined skills and ideas: They will benefit from each other's knowledge, experience and abilities, leading to better decisions and management.
3. Sharing of risks and losses: Any risk or loss suffered by the business will be shared between them instead of being borne by one person alone.
4. Greater borrowing power: A larger business with more owners can obtain loans and credit more easily than a single trader.
5. Division of labour and continuity: They can share duties according to ability, and the business can continue when one partner is ill or absent, giving it more stability than a one-man business.

(b) Five reasons why Sule might be reluctant to accept the proposal

1. Loss of sole control: Sule will no longer make decisions alone; he must now consult and agree with Akani.
2. Sharing of profits: The profits he formerly kept entirely to himself must now be shared with Akani.
3. Liability for a partner's actions: Under unlimited liability, Sule can be held responsible for debts and mistakes caused by Akani.
4. Possibility of disagreement: Differences in opinion between the partners could lead to quarrels that disrupt the business.
5. Loss of independence and identity: Sule loses the freedom and personal identity of running his own business, and the partnership may break up on the death or withdrawal of a partner.