English Language Specification A - 4EA1 PearsonEdexcel

Writing Guides And Leaflets

Gbogbo ọrọ náà

An article wants you to agree and a speech wants you to act. These two forms want something stranger: they want you to succeed at something. A guide is read by somebody who is halfway through doing the thing it describes. A leaflet is picked up, scanned for about ten seconds, and then either kept or dropped in a bin by the door. Neither reader is reading you from beginning to end, and writing as though they were is the single commonest way to lose marks here.

This note covers the two functional forms the specification names. You will learn how to write for somebody who is scanning, why the most valuable sentences in any guide are the ones about what goes wrong, and how to make a leaflet look like a leaflet without turning it into a page of bullet points that cannot demonstrate a single thing the mark scheme is looking for.

Ebumnobi

  1. Write guides
  2. Write texts of leaflets

Akwụkwọ Ọmụmụ

Section B of Component 1 sets one writing task from a choice of two, worth 45 marks in forty five minutes, with a given audience, form or purpose and no source text. The guide and the text of a leaflet are two of the six transactional forms the specification names, and they are the two written for a reader who is busy.

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Nnyocha Ọmụmụ

Ekele diri gi maka imecha ihe karịrị na Writing Guides And Leaflets. Ugbu a na ị na-enyochakwa isi echiche na echiche ndị dị mkpa, ọ bụ oge iji nwalee ihe ị ma. Ngwa a na-enye ụdị ajụjụ ọmụmụ dị iche iche emebere iji kwado nghọta gị wee nyere gị aka ịmata otú ị ghọtara ihe ndị a kụziri.

Ị ga-ahụ ngwakọta nke ụdị ajụjụ dị iche iche, gụnyere ajụjụ chọrọ ịhọrọ otu n’ime ọtụtụ azịza, ajụjụ chọrọ mkpirisi azịza, na ajụjụ ede ede. A na-arụpụta ajụjụ ọ bụla nke ọma iji nwalee akụkụ dị iche iche nke ihe ọmụma gị na nkà nke ịtụgharị uche.

Jiri akụkụ a nke nyocha ka ohere iji kụziere ihe ị matara banyere isiokwu ahụ ma chọpụta ebe ọ bụla ị nwere ike ịchọ ọmụmụ ihe ọzọ. Ekwela ka nsogbu ọ bụla ị na-eche ihu mee ka ị daa mba; kama, lee ha anya dị ka ohere maka ịzụlite onwe gị na imeziwanye.

  1. The specification asks students to write 'the text of a leaflet'. What does this wording rule out? A) Using subheadings B) Producing a design, with drawn boxes, borders and picture frames C) Addressing the reader directly D) Using any lists at all Answer: B
  2. Why is a leaflet written entirely in bullet points likely to score poorly? A) Bullet points are not used in real leaflets B) Examiners find them hard to read C) Fragments cannot demonstrate the range of sentence structures and paragraphing that AO5's 18 marks reward D) They take too long to write Answer: C
  3. Which is the better subheading in a leaflet? A) Requirements B) Information C) Do I need to bring anything? D) Section Two Answer: C
  4. What does front-loading a section mean? A) Putting the section at the front of the leaflet B) Putting the point of the section in its first sentence, since that may be the only sentence read C) Using a bold heading D) Beginning with a rhetorical question Answer: B
  5. In a guide, which sentences are usually the most valuable? A) The ones listing the steps in order B) The ones describing what goes wrong, how you will know, and what to do then C) The opening greeting D) The ones summarising the benefits Answer: B

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