The Opportunities And Problems Of Entering New Foreign Markets:
Gbogbo ọrọ náà
When a business has grown as far as it can at home, the rest of the world beckons: millions of new customers, but also new languages, laws and customs the firm does not understand. Going global can transform a business or sink it.
In this lesson you will learn the growth potential of new markets in other countries, the problems of entering them, such as cultural differences and lack of local knowledge, and the methods firms use to overcome these problems, including joint ventures and licensing.
Ebumnobi
- Growth potential of new markets in other countries
- Problems of entering foreign markets, e.g. cultural differences and lack of knowledge
- Benefits and limitations of methods to overcome such problems, e.g. joint ventures, licensing
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Maapụ uche
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Akwụkwọ Ọmụmụ
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Nnyocha Ọmụmụ
Ekele diri gi maka imecha ihe karịrị na The Opportunities And Problems Of Entering New Foreign Markets:. Ugbu a na ị na-enyochakwa isi echiche na echiche ndị dị mkpa, ọ bụ oge iji nwalee ihe ị ma. Ngwa a na-enye ụdị ajụjụ ọmụmụ dị iche iche emebere iji kwado nghọta gị wee nyere gị aka ịmata otú ị ghọtara ihe ndị a kụziri.
Ị ga-ahụ ngwakọta nke ụdị ajụjụ dị iche iche, gụnyere ajụjụ chọrọ ịhọrọ otu n’ime ọtụtụ azịza, ajụjụ chọrọ mkpirisi azịza, na ajụjụ ede ede. A na-arụpụta ajụjụ ọ bụla nke ọma iji nwalee akụkụ dị iche iche nke ihe ọmụma gị na nkà nke ịtụgharị uche.
Jiri akụkụ a nke nyocha ka ohere iji kụziere ihe ị matara banyere isiokwu ahụ ma chọpụta ebe ọ bụla ị nwere ike ịchọ ọmụmụ ihe ọzọ. Ekwela ka nsogbu ọ bụla ị na-eche ihu mee ka ị daa mba; kama, lee ha anya dị ka ohere maka ịzụlite onwe gị na imeziwanye.
- A key benefit of entering a foreign market is: A. fewer customers B. access to many more customers C. higher fixed costs only D. a smaller market Answer: B
- A major problem of entering a foreign market is: A. economies of scale B. cultural differences and lack of knowledge C. more home customers D. lower transport costs Answer: B
- Licensing means: A. two firms sharing a project equally B. letting another firm make or sell your product for a fee C. buying a rival D. paying a union Answer: B
- A joint venture helps a firm enter a foreign market by: A. removing all risk B. providing local knowledge and sharing cost and risk C. raising tariffs D. avoiding customers Answer: B
- To avoid cultural mistakes abroad, a firm should: A. use identical home adverts B. research and adapt to local tastes C. ignore local customs D. raise prices Answer: B
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Akụkụ akwụkwọ
Participating in the Global Marketplace
How do companies enter the global marketplace?
"Introduction to Business: Participating in the Global Marketplace" by OpenStax, OpenStax, Rice University, licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/). Source: https://openstax.org/books/introduction-business/pages/3-6-participating-in-the-global-marketplace. Access for free at https://openstax.org/books/introduction-business/pages/1-introduction
Ndị otu ndị ọzọ bipụtara ha n'okpuru ikike mepere emepe, anyị na-ekele ha dị ka ha si chọọ. Njikọ na-emepe saịtị ha.
Meecha Ajụjụ Ule Ọmarịcha
Ị chọrọ ime ajụjụ ule ọmarịcha gbasara The Opportunities And Problems Of Entering New Foreign Markets:? Budata ngwa Green Bridge CBT iji nweta ajụjụ ule ọmarịcha na nyocha zuru ezu gbasara isiokwu a.
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